Save a reference point
Analyze the current version of key URLs before the change.
Compare a site before and after a redesign or migration.
Save a reference point before the change, analyze key URLs after implementation and see which signals improved, changed or need further review.
Comparison only makes sense when a pre-change reference result exists on the same or comparable scope.
We will create a baseline for later comparison.
Without a reference point it is hard to judge the change
After a redesign or migration it is easy to debate impressions instead of differences. Insight helps compare before and after — on the same thresholds.
Common friction
- No reference point from before launch.
- Unclear which regressions are new versus pre-existing.
- Before and after reports come from different tools.
How it works in practice
Review after implementation
Run the analysis again after the redesign or migration.
Compare changes
Assess differences in scope and modules — including redirects, canonicals, indexability, missing assets, performance and accessibility.
Sample output
Before/after comparison — improvements and regressions (example scenario).
Example
Before / after
Before 62
After 71
- Canonical OK
- 3 regressions
What you walk away with
- A saved pre-change reference point (baseline)
- Before/after comparison on shared thresholds
- Migration risk signals to review: redirects, canonicals, indexability, missing assets, performance, accessibility
What Insight does not do here
- It does not guarantee traffic or rankings after migration.
- It does not replace a redirect plan and SEO migration checklist.
- It does not cover full UX regression testing beyond audit signals.
To get started you need
- An analysis run before the change
- A list of key URLs
- The same or comparable scope after launch
Save a reference point before the change.
A free scan shows the analysis scope — no account, no card.
No card on Free Honest scope, no overclaims Thresholds from public standards